What's new in the world of augmented reality? Apple glasses release getting a lot closer than we thought as well as massive fund raising for invisible computing and the immersive gaming industry are among this week's news.
We know many companies are pushing to make AR “invisible”, the most obvious one by doing this through the development of AR glasses. But Mojo Vision, a startup yet to release their actual product, advocates something even bigger. “Mojo Vision is taking on a big challenge - to rethink how people receive and share information.. Without diverting their attention,” said Mojo Vision CEO Drew Perkins. How is yet to be seen, but the startup has racked up investments of a whopping 58 million, one of those funding their development is Google’s Gradient Ventures fund, which focuses on early-stage AI startups. We might have AI-powered smart contact lenses or something entirely different, but whatever Mojo Vision is working on, it has all the capital it needs.
We recently wrote about Apple’s AR glasses and their design as well as being rumoured to be released a lot earlier than we first expected. Now an announcement of mass production beginning in late 2019, early 2020, which means the headsets reveal will be much sooner. The headset will rely on your iPhone as well as being equipped with sensors to detect a user’s surroundings, an accessory similar to the likes of the Apple Watch. With this announcement, other tech giants might just have to up their ante, before Apple makes more headway than others can catch up.
The past year we have seen many news outlets making use of immersive tech to bring their stories or news broadcasts context. From a better understanding of natural disasters to enriching a written story. The 2050 project is making use of AR to understand better what cities will look like in 2050. They used a process called photogrammetry when you capture hundreds of images of a building from all angles and then create a photorealistic 3D model of the said building. The models are aimed to show how communities and projects come to shape and change their surrounding environments, and this way improve urban living. Another exciting project implementing the use of AR to explain and understand what problems might lay ahead.
Many of VR devices and AR developments come from developers playing around and testing hardware. This also makes many devices currently available clearly aimed at developers, thus not adopted by consumers on a mass-scale. These developments still need to happen, but developers also need to eat so through developer-focused funding initiative, immersive tech can continue to develop. Epic Games announced the largest pool of funds yet - $100,000,000. This is hoping to give especially the VR industry the kick off it needs to close in on mass or wide-scale consumer adoption.
Hope you enjoyed this share, feel free to share your thoughts below, both on the new information you are currently processing or on our blog in general!