Arilyn Blog

Attendees want unique and memorable experiences and augmented reality has become a powerful tool for event planners to engage visitors and enrich their experience. During the past years, 2018 in particular, we have seen everything from trade shows to music concerts making use of AR to make events just that much more memorable. The question is no longer if brands will find a way to incorporate AR into their events seamlessly, but how.

We have collected four concrete examples of using AR in events. All above campaigns were made with our AR publishing platform, Arilyn Manager, by Arilyn's in-house production team. 

The main hall of a museum closes down for renovation – what happens to the artwork no one gets to see? They come alive in the Art Gate, a virtual gallery to be visited anywhere, anytime. 

Arilyn was chosen to bring Augmented Reality to Huawei's “Who is Huawei” event. The event was aimed at exhibiting the company's past, present and future to the international press. Arilyn was featured heavily in all aspects of the event, beginning with the initial invitation, sent to 80 specially-selected journalists.

Team Arilyn, wonder women Emmi and Katri, travelled the globe to showcase augmented reality and Arilyn to the visitors at Slush Singapore. The adventure was full of hot encounters and furry surprises. Read on!

Arilyn helped to enhance two classic pieces of art, famous frescoes by Tove Jansson, by bringing fashion journalist Sami Sykkö and nature journalist Minna Pyykkö to explore the frescoes and ponder the feelings, moods and inspirations on show within them.

What happens after a devastating turning point in life? Can evil be forgiven? Finnish photographer Meeri Koutaniemi and Finnish producer Arman Alizad exhibited a series of documentary photos giving people an insight into sufferings around the world. Meeri Koutaniemi’s photographs and installations depicted the violence directed against women in India and Kenya, as well as refugees in Thailand and other parts of the world.

Arilyn helped to expose the world beyond one of Finland's most iconic paintings. When scanned with Arilyn AR app, the painting appeared around the user in a 360-degree panorama, providing a more colourful and involved experience.