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    The mountain can finally come to Mohammad, thanks to virtual spaces

    Posted by Liisa Mathlin on 9.6.2021

    Showrooms, fair booths, and event marketing are great ways to connect with potential clients. You get a chance to explain your offerings, and your audience can ask questions right there and then.

    However, keeping them up and rolling is a lot of work. Setting up, making sure the brochures, pens, and candy are in place, there's plenty to give away, and cleaning things up afterward takes a while.

    In this digital era we live in, one might wonder why there is no option just as engaging but not as high-maintenance. Wonder no more, as virtual spaces are here!

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    Topics: Case study, AR marketing, Culture, AR Technology

    AR Weekly | June 4 | 2021

    Posted by Liisa Mathlin on 4.6.2021

    We might soon get the very first augmented reality zoo!

    Also, Facebook is building a reality OS and making improvements to Spark AR. Kia and Audi are releasing AR HUDs.

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    Topics: AR News, Culture, AR Technology, Entertainment

    How augmented reality can enhance the museum experience?

    Posted by Liisa Mathlin on 18.5.2021

    Today is Museum Day. Museums play an essential part in educating people about the past to make a better future. Museums are also one of the many to take a hit from the pandemic.

    In honoring the history and looking towards the new, here is a collection of immersive museum experiences for you to appreciate the vital work museums do!

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    Topics: Travel, Culture

    AR Weekly | April 16 | 2021

    Posted by Liisa Mathlin on 16.4.2021

    Augmented reality helps in preserving history and enables you to create your own trip down the memory-lane.

    Also, a new player enters the AR glasses game, and Audi adds AR to its windshields.

    Read on!

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    Topics: AR News, Culture, AR Technology

    AR Weekly | March 26 | 2021

    Posted by Liisa Mathlin on 26.3.2021

    The most valuable part of Art is that it creates an emotional connection between past experiences or future hopes and the environment and its people. That connection is difficult to transform into virtual, but immersive technologies might change things.

    Also, Nintendo and Samsung are making moves to put AR in the hands of the vast audience.

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    Topics: AR News, Culture, AR Technology, Entertainment

    AR Weekly | March 19 | 2021

    Posted by Liisa Mathlin on 19.3.2021

    Looking Glass teams up with Reggie Watts to make augmented reality art holdable.

    Also, Facebook is working on a wristband to interact with and control the digital world, and an arcade classic Space Invaders is making a come-back as an AR mobile game.

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    Topics: AR News, Culture, AR Technology

    AR Weekly | March 12 | 2021

    Posted by Liisa Mathlin on 12.3.2021

    Go on an augmented Easter egg hunt with Cadbury!

    Also, Google released an interactive electronic music exhibition for educational and entertainment purposes and adds depth support for dual cameras to ARCore.

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    Topics: AR News, Culture, AR Technology, Entertainment

    Manors of Kouvola in augmented reality

    Posted by Liisa Mathlin on 9.3.2021

    Kouvola city museum Poikilo exhibits the life in Kouvola, Finland, starting from the 17th century in its newest exhibition, Manors of Kouvola. The daily lives and the festivities at the noble manors peek through from the times passed into today.

    The exhibition also features an augmented reality route. The visitors get to see a glance from the history of Kymenlaakso and its people brought into today.

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    Topics: Case study, Culture

    AR Weekly | February 5 | 2021

    Posted by Liisa Mathlin on 5.2.2021

    Here's a fun collection of cool AR applications for your entertainment!

    A kabuki performance in AR, immersive gin bottle labels, and augmented reality assistance from telecom companies for their customers.

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    Topics: AR News, Culture, AR Technology, Entertainment

    Welcome to Hell! Kalevi Helvetti virtual art gallery

    Posted by Liisa Mathlin on 22.12.2020

    This year has brought many challenges to visual artists. How to reach the audience when galleries are closed, and people won't leave their homes?

    The global lockdown has accelerated the development and adoption of technology. Not only in communication but also in the entertainment and arts field. Immersive technologies have made it possible for people everywhere to interact with their favorite artists, even while physically apart. 

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    Topics: Case study, Culture, AR Technology, Entertainment

    About this blog

    How to use AR in efficient brand communication and added engagement

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