Arilyn Blog

Citycon, a leading owner, manager, and developer of mixed-use centers for urban living in the Nordics, is building a new and improved shopping center Lippulaiva in Espoonlahti, Espoo, Finland. Lippulaiva will serve various daily needs - everything from everyday shopping to housing, daycare, and public transport.

Besides making running everyday errands easier, Citycon is also committed to sustainability. Lippulaiva has opened a virtual showroom to bring the ideology and the still-in-construction shopping center closer to future visitors.

Product presenting has stayed the same for decades: you enter a store and browse through the products, laying on their display shelves. Now, there is another way. With augmented reality, the product presenting gets new dimensions and new features. You don't even necessarily need a physical product.

Arilyn helped with the launch of the new Huawei P20 mobile phone by creating an augmented reality retail experience. The retail concept was launched in 12 countries across EMEA in spring 2018. With the help of augmented reality, the consumer could take a closer look at all the fine details and cool features of the new device while in-store.

Have you ever wondered what happens in the department store after the lights go out? The Stockmann department store in Helsinki was filled with Christmas magic. The campaign was a huge success combining real-world Christmas ambience with memorable and playful augmented reality content.