<img src="https://secure.soma9vols.com/158924.png" alt="" style="display:none;">

    AR Weekly | April 9 | 2021

    Posted by Liisa Mathlin on 9.4.2021

    Find you lost items easily with AR!

    Samsung is releasing a device to help people find their lost items with augmented navigation. Also, musicians promote their new music and themselves in AR, and Google rolls out a range of XR experiments.

    Read More

    Topics: AR News, AR Technology, Entertainment

    AR Weekly | April 1 | 2021

    Posted by Liisa Mathlin on 1.4.2021

    Is there a new player coming in the AR smart glasses game? Maybe, and it might be Niantic.

    Google's Live View AR navigation spreads to malls and airports, Snap's Spectacles are getting displays for true AR experience, and Niantic rolls out another AR game.

    Read More

    Topics: AR News, AR Technology, Entertainment

    AR Weekly | March 26 | 2021

    Posted by Liisa Mathlin on 26.3.2021

    The most valuable part of Art is that it creates an emotional connection between past experiences or future hopes and the environment and its people. That connection is difficult to transform into virtual, but immersive technologies might change things.

    Also, Nintendo and Samsung are making moves to put AR in the hands of the vast audience.

    Read More

    Topics: AR News, Culture, AR Technology, Entertainment

    AR Weekly | March 12 | 2021

    Posted by Liisa Mathlin on 12.3.2021

    Go on an augmented Easter egg hunt with Cadbury!

    Also, Google released an interactive electronic music exhibition for educational and entertainment purposes and adds depth support for dual cameras to ARCore.

    Read More

    Topics: AR News, Culture, AR Technology, Entertainment

    AR Weekly | March 5 | 2021

    Posted by Liisa Mathlin on 5.3.2021

    If you still have some cleaning energy left from the lockdown, Ikea comes to the rescue! The furniture company launched an AR game on Snapchat, where the users can "escape" by decluttering a room.

    Also, Microsoft presents its Mesh service with Niantic and an XR Pokémon GO demo, and Varjo becomes a Unity Verified Solution Partner.

    Read More

    Topics: AR News, AR Technology, Entertainment

    AR Weekly | February 26 | 2021

    Posted by Liisa Mathlin on 26.2.2021

    The rover Perseverance touched the surface of Mars, and so can you - in AR. And take a selfie with it.

    National Geographic and Bacardi launch epic AR filters for social media, a new device for gesture control enters the game, and hints of upcoming AR glasses unveil.

    Read on!

    Read More

    Topics: AR News, AR Technology, Entertainment

    AR Weekly | February 12 | 2021

    Posted by Liisa Mathlin on 12.2.2021

    Augmented reality continues to reach and engage. It presents a new way for musicians and artists to connect with their fans and enables collaboration in 3D projects remotely. 

    Check out how Super Bowl was a win for AR, the new form of music videos, and how AR improves remote collaboration via conference platforms.

    Read More

    Topics: AR News, AR marketing, AR Technology, Entertainment

    AR Weekly | February 5 | 2021

    Posted by Liisa Mathlin on 5.2.2021

    Here's a fun collection of cool AR applications for your entertainment!

    A kabuki performance in AR, immersive gin bottle labels, and augmented reality assistance from telecom companies for their customers.

    Read More

    Topics: AR News, Culture, AR Technology, Entertainment

    AR Weekly | January 29 | 2021

    Posted by Liisa Mathlin on 29.1.2021

    This week in AR news, we have Ultraleap previewing an enterprise-ready AR/VR hand-tracking system, LEGO enabling kids to make augmented reality music videos, and yet another AR acquisition by Snap.

    Also, a 007 WebAR experience!

    Read More

    Topics: AR News, Movies, AR Technology, Entertainment

    AR Weekly | January 22 | 2021

    Posted by Liisa Mathlin on 22.1.2021

    Location-based augmented reality is taking giant steps forward!

    HERE Technologies launches digital twins of major cities, Snap strengthens their geo-data backbone, and Aardvark works on augmented reality gadgets inside virtual reality.

    Read More

    Topics: AR News, AR Technology, Entertainment

    About this blog

    How to use AR in efficient brand communication and added engagement

    We strive to make augmented reality a tool you can use every day. Make your communication more engaging, your brand more differentiated and create stories your customers remember.

    We create case studies, guides and how-tos so you can make most of augmented reality. Subscribe to get the latest content straight to your inbox freshly once a week.

    If you have any suggestions on what kind of content we should make to help you on your path, please send us a message. We read each and every one of your suggestions because we are creating content for you.

    Subscribe Here!

    Recent Posts