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    AR Weekly | December 4 | 2020

    Posted by Liisa Mathlin on 4.12.2020

    This week we have some exciting XR glasses updates, as well as Google allowing anyone to contribute to Street View maps and an AR party game!

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    Topics: AR News, AR Technology, Entertainment

    AR Weekly | November 27 | 2020

    Posted by Liisa Mathlin on 27.11.2020

    Augmented reality is great for entertainment. It can even make something as bland as running into a binge-worthy storytime!

    Check out how musical movies are getting a new dimension with augmented reality, an AR fitness app creates a story around the user's running routes, and AR education goes to social media.

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    Topics: AR News, Movies, AR Technology, Entertainment

    AR Weekly | November 13 | 2020

    Posted by Liisa Mathlin on 13.11.2020

    Feels like the whole year has been a continuous bad-luck-day. Actually, only today, it's Friday the 13th in 2020. But, here we have some positive AR news to share!

    This week brings us an AR DJ set from David Guetta, holographic sports broadcasts, an XR app for on-set direction, an AR smoke sculpture, Nreal's AR glasses set to launch in Japan, and Cadillac joining the AR display club. That's quite a lot, so let's dive in!

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    Topics: AR News, Culture, AR Technology, Entertainment

    AR Weekly | November 6 | 2020

    Posted by Liisa Mathlin on 6.11.2020

    Augmented reality is on its way to make us superheroes - by enhancing our senses. Facebook and Apple are up to bettering our hearing and seeing.

    Not only is AR amazing in aiding with visual and audio challenges, but it is also great in entertainment. Disney is possibly making moves towards AR experiences! Read on for this week's AR updates!

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    Topics: AR News, AR Technology, Entertainment

    AR Weekly | October 30 | 2020

    Posted by Liisa Mathlin on 30.10.2020

    Another week has passed, and another collection of immersive technology news is here! This time, we have some techy stuff regarding AR wearables and Google's deed for the Halloween weekend.

    Commercial AR headsets take a step forward, AI finger mouse offers gesture controls for spatial computing, and Google brings Halloween to life.

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    Topics: AR News, AR Technology, Entertainment

    AR Weekly | October 16 | 2020

    Posted by Liisa Mathlin on 16.10.2020

    This week's augmented reality insights bring us both tech and entertainment. AR indeed goes many ways and works in many applications!

    Amazon launches a Halloween AR experience so you can become a pumpkin yourself, Apple takes another step towards the future of AR, and virtual voguing and razzle-dazzle.

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    Topics: AR News, Culture, AR Technology, Entertainment

    AR Weekly | October 9 | 2020

    Posted by Liisa Mathlin on 9.10.2020

    AR looks to the future and travels to the past this week! AR goggles for dogs and an app to turn yourself into a painting or check how you'd look with an ancient Egyptian necklace on you.

    And, as we speak of ancient Egypt, a little tip for some weekend fun made possible with augmented reality.

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    Topics: AR News, Culture, AR Technology, Entertainment

    AR Weekly | October 2 | 2020

    Posted by Liisa Mathlin on 2.10.2020

    The adoption of augmented reality is taking big leaps forward this week!

    Verizon expands 5G Home Internet and offers an AR solution for an easy setup, augmented reality disappeared from the Gartner's Hype Cycle, and, yes, another AR game to brighten our weekends! 

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    Topics: AR News, AR Technology, Entertainment

    AR Weekly | Sept 25 | 2020

    Posted by Liisa Mathlin on 25.9.2020

    Halloween season is knocking on the door, so what better way to go trick-or-treating than with an AR Ghostbusters game?

    This week also brought us an augmented reality honey water tasting, Apple's AR audio development, and an AR app for the AXR+EXP concert series.

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    Topics: AR News, Packaging, AR Technology, Entertainment

    AR Weekly | September 11 | 2020

    Posted by Liisa Mathlin on 11.9.2020

    Last week Mario Kart, this week PAC-MAN! Our favorite games from the past are coming to reality.

    Also, the XR field is getting the much-needed privacy framework, a new set of AR glasses arises, and the world's first AR-built motorcycle.

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    Topics: AR News, Culture, AR Technology, Entertainment

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    How to use AR in efficient brand communication and added engagement

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