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    Gamified webAR campaign helps save the Baltic Sea

    Posted by Frida Gullichsen on 4.12.2019
    Gamified augmented reality helps save the Baltic Sea in a nation-first commercial browser-based augmented reality campaign.
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    Topics: Case study, AR marketing

    Eurovision tryouts in a milk carton

    Posted by Frida Gullichsen on 11.10.2019
    A great example of utilising a unique advertising space, the milk carton, in partnership with Estonian milk company Tere, highlighting the contestants of the annual song competition Eesti Laul - the Estonian tryouts for the Eurovision song contest.
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    Topics: Case study, Consumer goods, Packaging

    Augmented Easter Egg breaks records

    Posted by Frida Gullichsen on 19.6.2019

    When the candy brand Panda decided to use AR for the launch of their chocolate eggs, the augmented chocolate surprise egg ended up taking Easter by storm with almost half a million scans in just a few weeks.

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    Topics: Case study, Consumer goods, AR marketing

    Art gate - step into the virtual gallery

    Posted by Frida Gullichsen on 6.3.2019

    The main hall of a museum closes down for renovation – what happens to the artwork no one gets to see? They come alive in the Art Gate, a virtual gallery to be visited anywhere, anytime. 

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    Topics: Case study, Culture, AR Technology

    The world of Twin Peaks in Augmented Reality

    Posted by Frida Gullichsen on 19.2.2019

    Arilyn invites you to walk through the red velvet curtains into the Red Room and see the world change around you. This is our tribute to David Lynch, his work and the world he created in Twin Peaks.

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    Topics: Case study, AR marketing, AR Technology

    Classic movie scenes in augmented city tour

    Posted by Frida Gullichsen on 10.12.2018

    Visitors of the city tour featuring quintessential Helsinki bars&cafés got to experience real movie magic when classic Aki Kaurismäki movie scenes came to life in their original locations with the help of augmented reality.

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    Topics: Case study, Travel

    AR enhanced Huawei event

    Posted by Frida Gullichsen on 7.11.2018

    Arilyn was chosen to bring Augmented Reality to Huawei's “Who is Huawei” event. The event was aimed at exhibiting the company's past, present and future to the international press. Arilyn was featured heavily in all aspects of the event, beginning with the initial invitation, sent to 80 specially-selected journalists.

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    Topics: Case study, Consumer goods, AR marketing, Culture

    Pop star Sanni in AR enhanced comic

    Posted by Frida Gullichsen on 11.9.2018

    In an August number of Aku Ankka, the Finnish equivalent to Donald Duck, a story featuring a cartoon look-alike of Finnish superstar Sanni was revealed. The story also featured augmented panels hiding a real life Sanni and a competition to win tickets to her upcoming Arena show.

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    Topics: Case study, Consumer goods, Print media, AR marketing

    Augmented soccer carton

    Posted by Frida Gullichsen on 27.8.2018

    Aamu the cat, who lives in Arla’s milk cartons, went on a football-themed adventure this World Cup summer. A football field with goal and Aamu as a goalie appeared from the carton, inviting everyone to try their goal-scoring skills. High points got a place in the national hall of fame a scored goals also unlocked accessories for Aamu to wear in the next game.

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    Topics: Case study, Consumer goods

    AR gave new life to famous frescoes

    Posted by Frida Gullichsen on 20.8.2018

    Arilyn helped to enhance two classic pieces of art, famous frescoes by Tove Jansson, by bringing fashion journalist Sami Sykkö and nature journalist Minna Pyykkö to explore the frescoes and ponder the feelings, moods and inspirations on show within them.

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    Topics: Case study, Travel, Culture

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    How to use AR in efficient brand communication and added engagement

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