<img src="https://secure.soma9vols.com/158924.png" alt="" style="display:none;">
    Posted by Liisa Mathlin on 30.6.2020
    Liisa Mathlin
    Find me on:

    In these strange times, when everything is shut down, and we all want to avoid traveling around, the municipality of Tuusula in Finland took a step towards virtual cultural experiences. Together, we created an augmented experience of Halosenniemi, the atelier home of the artist Pekka Halonen. The AR experience, HALO Open Art Studio, was opened to the public on June 17th of 2020.


    Client Municipality of Tuusula
    AR Production Arilyn

    Halosenniemi is a place on the shore of Tuusula Lake in southern Finland that offered ideas and inspiration to the artist Pekka Halonen in the early 1900s. Halonen is one of the most beloved artists of the Golden Era of Finnish art. He absorbed the international trends and applied them to the depiction of Finnish nature, for what Tuusula Lake was the ideal surrounding. 

    Halonen's studio opened to the public in the 1950s as a museum dedicated to Pekka Halonen and his life and art. In 2020, the studio takes a step into the future, as the AR experience HALO Open Art Studio.

    Visit the HALO Open Art Studio from Tuusula's Elämisen taidetta (Art of Living) -website.

    Explore the augmented studio whenever and wherever you want

    The augmented studio experience's goal was to enable a museum experience during the challenging times we're living. The municipality of Tuusula also wanted to make the experience available for all: it is unobstructed, like most AR experiences. The virtual museum allows people everywhere to explore the setting and the art of the beloved artist, without the fear of traveling or not isolating. 

    The augmented HALO Open Art Studio was created using photogrammetry and 3D modeling and is available as a WebAR experience. The AR art studio was presented at Tuusula Housing Fair in August 2020 as part of the Fair program.

    The augmented studio experience presents six pieces from Pekka Halonen and their stories, along with the atelier itself. There's also a surprise hidden in the atelier! 

    The virtual atelier found a new life under Christmas 2020

    Virtual spaces have other advantages in addition to offering cultural experiences whenever and wherever. They are easy to modify to speak to audiences during different seasons and celebrations.

    HALO Open Art Studio added a surprise performer to the experience for Christmas 2020. The atelier was updated to be more Christmassy, and a holographic character of the Finnish artist Stig greeted and entertained the visitors. 

     

    HALO's spring 2021 update takes the visitors to a new adventure

    In spring 2021, the Open Art Studio experience was updated once again. The update featured the artist Stig performing another song of his, with a new greeting to the visitors. 


    Three of the paintings also got a new dimension. By clicking them, information about the Artwork opens. That's not new, but along with the info is a button leading to a 360 view. The views are from the places where the Artworks in question were painted at.

     

    HALO Open Art Studio is an excellent addition to the other augmented museums and virtual culture and art experiences we've had the honor to co-create! You can visit the other augmented museum tours here: 


    Subscribe now

    Topics: Case study Culture

    About this blog

    How to use AR in efficient brand communication and added engagement

    We strive to make augmented reality a tool you can use every day. Make your communication more engaging, your brand more differentiated and create stories your customers remember.

    We create case studies, guides and how-tos so you can make most of augmented reality. Subscribe to get the latest content straight to your inbox freshly once a week.

    If you have any suggestions on what kind of content we should make to help you on your path, please send us a message. We read each and every one of your suggestions because we are creating content for you.

    Subscribe Here!

    Recent Posts