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    Liisa Mathlin

    Liisa Mathlin
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    AR Weekly | June 12 | 2020

    Posted by Liisa Mathlin on 12.6.2020

    This week's news in augmented reality is genuinely groundbreaking! History is made in Johns Hopkins hospital with their first-ever AR surgery, Apple files patent for projecting images onto your eyeballs, a study shows 26% U.S. adults use AR, and a weather channel adds a new dimension to broadcasts with AR.

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    Topics: AR News

    Ready, set, go! Augmented reality for beginners

    Posted by Liisa Mathlin on 11.6.2020

    Are you new to augmented reality? Have you heard the term, but not really know what it means? Maybe you're interested in the possibilities of AR, but not quite sure where to begin? Then this article is for you!

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    Topics: AR Technology

    Weekly AR | June 5 | 2020

    Posted by Liisa Mathlin on 5.6.2020

    This week in all things augmented presents us insights from AWE and the upcoming AWE Nite Helsinki, dinosaurs coming back to life, and Wallace and Gromit augmented adventure. Also, are Instagram's new game filters changing AR and gaming forever? 

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    Topics: AR News

    Contemporary art enhanced with AR

    Posted by Liisa Mathlin on 3.6.2020

    Artist Tuomas A. Laitinen combines moving image, sound, light, and glass into chemical and microbial processes. He also works with algorithms to explore the entanglements of human and more-than-human coexistence.

    During the years 2016-2019, he has composed some art pieces enhanced with augmented reality. Let us present his artwork.

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    Topics: Case study, Culture

    Digital museum is improving preservation and accessibility with AR

    Posted by Liisa Mathlin on 29.5.2020

    A new digital museum service Digimuseo has launched in May of 2020. Digimuseo aims to make museum content available in an inspiring and safe digital environment and be a user-friendly platform for all consumers and museums.

    Up until now, museums in Finland have had a varying state of digital services, depending on their resources. Digimuseo brings a much-needed tool to equal possibilities on preservation and accessibility.

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    Topics: Case study, Culture

    Recycling gamified with augmented reality

    Posted by Liisa Mathlin on 26.5.2020

    Recycling and circular economy have raised their heads in the past few years. With more recycling options and tools, it may feel overwhelming to know what package goes to which bin, and people are hoping for companies to lead the way. Arla and UPM are stepping up as trailblazers in showing that recycling is both easy and fun.

    In Recycling Buddies Arla and UPM joined with Youtuber Roni Back to teach children about recycling and the importance of our everyday actions. Previously presented Aamu the cat takes a new adventure with Luonto+ birds in the augmented world of recycling.

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    Topics: Case study, Consumer goods, Packaging

    About this blog

    How to use AR in efficient brand communication and added engagement

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