---
title: Arilyn Blog – All things augmented (4)
description: How to leverage extended reality (XR) in marketing to create engaging brand stories. (4)
---

[![Arilyn_logo_header_20191119](https://blog.arilyn.com/hs-fs/hubfs/Arilyn_logo_header_20191119.png?width=756&name=Arilyn_logo_header_20191119.png)](https://arilyn.com/)

# Arilyn Blog

## [AR Weekly | December 17 | 2021](https://blog.arilyn.com/ar-weekly-2021-50)

 Posted by [Liisa Mathlin](https://blog.arilyn.com/author/liisa-mathlin) on 17.12.2021

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[![AR Weekly | December 17 | 2021](https://blog.arilyn.com/hubfs/weekly_marriage_in_the_metaverse_featured.jpg)](https://blog.arilyn.com/ar-weekly-2021-50)

How does marriage in the Metaverse work? Avatars dressing up in wedding garb and announcing their true love.

Also, Google is building a team to create an OS for augmented reality.

Read on!

[Read More](https://blog.arilyn.com/ar-weekly-2021-50)

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 Topics: [AR Weekly](https://blog.arilyn.com/tag/ar-weekly)

## [Grandiosa's new fan pizza launched with an augmented reality gig](https://blog.arilyn.com/grandiosa-augmented-reality-gig-on-a-pizza-box)

 Posted by [Liisa Mathlin](https://blog.arilyn.com/author/liisa-mathlin) on 14.12.2021

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[![Grandiosa's new fan pizza launched with an augmented reality gig](https://blog.arilyn.com/hubfs/Grandiosa_featured.jpg)](https://blog.arilyn.com/grandiosa-augmented-reality-gig-on-a-pizza-box)

Does pineapple belong to pizza? Yes, say Grandiosa's fans.

Grandiosa is Finnish homes' go-to-choice for Pizza Fridays. The classic pizza maker now reaches out to its audience with a pizza designed by the fans - and an augmented reality gig.

[Read More](https://blog.arilyn.com/grandiosa-augmented-reality-gig-on-a-pizza-box)

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 Topics: [Case study](https://blog.arilyn.com/tag/case-study)

## [AR Weekly | December 10 | 2021](https://blog.arilyn.com/ar-weekly-2021-49)

 Posted by [Liisa Mathlin](https://blog.arilyn.com/author/liisa-mathlin) on 10.12.2021

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[![AR Weekly | December 10 | 2021](https://blog.arilyn.com/hubfs/weekly_volvo_AR_windshield_featured.jpg)](https://blog.arilyn.com/ar-weekly-2021-49)

Many mays this week: Volvo plans on joining the AR HUD game, and Samsung and Microsoft might join forces to bring an AR headset to consumers.

[Read More](https://blog.arilyn.com/ar-weekly-2021-49)

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 Topics: [AR Weekly](https://blog.arilyn.com/tag/ar-weekly)

## [AR Weekly | December 3 | 2021](https://blog.arilyn.com/ar-weekly-2021-48)

 Posted by [Liisa Mathlin](https://blog.arilyn.com/author/liisa-mathlin) on 3.12.2021

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[![AR Weekly | December 3 | 2021](https://blog.arilyn.com/hubfs/weekly_metaverse_on_wheels_featured.jpg)](https://blog.arilyn.com/ar-weekly-2021-48)

Discover activities and locations sorted by themes on Snap Map, and Metaverse on wheels!

And bonus news: we are hosting a webinar! Join if you want to learn how to enter the Metaverse now through real cases.

[Read More](https://blog.arilyn.com/ar-weekly-2021-48)

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 Topics: [AR Weekly](https://blog.arilyn.com/tag/ar-weekly)

## [Arla's new XR world invites to explore cows' life on a pasture](https://blog.arilyn.com/arla-xr-pasture)

 Posted by [Liisa Mathlin](https://blog.arilyn.com/author/liisa-mathlin) on 2.12.2021

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[![Arla's new XR world invites to explore cows' life on a pasture](https://blog.arilyn.com/hubfs/Arla_XR-pasture_feat.jpg)](https://blog.arilyn.com/arla-xr-pasture)

The dairy industry has taken giant leaps in animal welfare. The farmers and the producers alike pay more and more attention to ecological and ethical ways and manoeuvres instead of plainly focusing on efficiency. When animals can behave naturally, their welfare is at a higher level.

But what is natural behavioural for dairy cows? Arla, the Nordic dairy giant, aims to raise awareness around the cows' well-being in its new XR Pasture experience.

[Read More](https://blog.arilyn.com/arla-xr-pasture)

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 Topics: [Case study](https://blog.arilyn.com/tag/case-study)

## [AR Weekly | November 26 | 2021](https://blog.arilyn.com/ar-weekly-2021-47)

 Posted by [Liisa Mathlin](https://blog.arilyn.com/author/liisa-mathlin) on 26.11.2021

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[![AR Weekly | November 26 | 2021](https://blog.arilyn.com/hubfs/weekly_AR_Holiday_Market.jpg)](https://blog.arilyn.com/ar-weekly-2021-47)

Snapchat opens an augmented reality Holiday Market, and Niantic and deadmau5 team up to create a planet-scale music Metaverse.

Read on!

[Read More](https://blog.arilyn.com/ar-weekly-2021-47)

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 Topics: [AR Weekly](https://blog.arilyn.com/tag/ar-weekly)

## [Viessmann offers freshness in an online extended reality brand space](https://blog.arilyn.com/viessmann-online-xr-brand-space)

 Posted by [Liisa Mathlin](https://blog.arilyn.com/author/liisa-mathlin) on 19.11.2021

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[![Viessmann offers freshness in an online extended reality brand space](https://blog.arilyn.com/hubfs/Viessmann_feat.jpg)](https://blog.arilyn.com/viessmann-online-xr-brand-space)

The world around us is changing at a speed never seen before. Societies, cultures, and markets evolve according to new innovations and trends. Businesses need to keep up with the changing needs and do that sustainably.

Viessmann is a company aiming for sustainable growth for generations to come. It is Europe's leading supplier of commercial refrigeration and other solutions for more sustainable ways of doing. The company now presents parts of its offering in an extended reality experience.

[Read More](https://blog.arilyn.com/viessmann-online-xr-brand-space)

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 Topics: [Case study](https://blog.arilyn.com/tag/case-study)

## [AR Weekly | November 12 | 2021](https://blog.arilyn.com/ar-weekly-2021-45)

 Posted by [Liisa Mathlin](https://blog.arilyn.com/author/liisa-mathlin) on 12.11.2021

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[![AR Weekly | November 12 | 2021](https://blog.arilyn.com/hubfs/weekly_awe_featured.jpg)](https://blog.arilyn.com/ar-weekly-2021-45)

What went down at AWE USA 2021? Much talk about the metaverse, of course. And lots more.

Read on!

[Read More](https://blog.arilyn.com/ar-weekly-2021-45)

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 Topics: [AR Weekly](https://blog.arilyn.com/tag/ar-weekly)

## [Pepe Deluxé online Art exhibition](https://blog.arilyn.com/pepe-deluxe-online-art-exhibition)

 Posted by [Liisa Mathlin](https://blog.arilyn.com/author/liisa-mathlin) on 5.11.2021

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[![Pepe Deluxé online Art exhibition](https://blog.arilyn.com/hubfs/Pepe_Delux%C3%A9_featured.jpg)](https://blog.arilyn.com/pepe-deluxe-online-art-exhibition)

What are Panoramal Paranormal Investigations? What kind of equipment do you need to go on a Phantom hunt? Is it more dangerous than they say… or an unorganised exercise in futility?

Pepe Deluxé's fifth album, The Phantom Cabinet Vol. 1, is a wild collection of psychedelic prog-funk and percussive groove-rock, ripe for the dancefloor, laced with exotica flavours and upbeat songwriting.

The album, released on October 22nd 2021 by Catskills Records, comes in accompanied by an online exhibition.

[Read More](https://blog.arilyn.com/pepe-deluxe-online-art-exhibition)

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 Topics: [Case study](https://blog.arilyn.com/tag/case-study)

## [AR Weekly | November 5 | 2021](https://blog.arilyn.com/ar-weekly-2021-44)

 Posted by [Liisa Mathlin](https://blog.arilyn.com/author/liisa-mathlin) on 5.11.2021

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[![AR Weekly | November 5 | 2021](https://blog.arilyn.com/hubfs/Weekly_Pepe_Deluxe_Halloween_treat-1.jpg)](https://blog.arilyn.com/ar-weekly-2021-44)

Pepe Deluxé's new album comes in with an online Art exhibition!

Also, Microsoft and Cisco reveal new XR solutions for working and meetings. Read on!

[Read More](https://blog.arilyn.com/ar-weekly-2021-44)

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 Topics: [AR Weekly](https://blog.arilyn.com/tag/ar-weekly)

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