This week in immersive news brings us BMW's augmented windshields, spatial audio patents from Apple, smart hearable tech and funding for an immersive healthcare learning platform!
Frida Gullichsen
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What a week in the world of XR! We got a working prototype for AR contact lenses, a handheld 3D scanner for instant 3D models and a micro LED screen brighter than anything out there and more.
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Topics: AR News
The Prince of Darkness utilised augmented reality to enhance his "See You On The Other Side" – limited edition vinyl box set. The set contains all of the artist's original solo materials with exclusive video footage and animations to be experienced in Augmented Reality. The unique experience immerses fans in the music and performances spanning decades.
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Topics: Case study, Packaging, Entertainment
This week in immersive tech we have Magic Leap showing their mixed reality fashion pop-up store, Nintendo exploring AR, smart contact lenses hinting at a sci-fi future and VR tackling racial struggles with a cinematic experience.
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Topics: AR News
The latest in immersive tech brings us Varjo's AR/VR/real life user interface, Teslasuit's haptic glove, ScopeAR's new acquisition adding to their remote assistance platform as well as all-inclusive sports with projection-based AR.
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Topics: AR News
After a well-rested holiday, AR weekly is back, this time with a immersive headset edition, bringing you the latest of news related to AR and MR headsets. So what's happened the past month in headsets – with many companies like Lenovo and Magic Leap focusing on enterprise solutions we also have an endless stream of Apple AR patents along with the new and improved Hololens 2.
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Topics: AR News
A 1920’s prohibition time coffee shop, le Chat Doré, was brought to life with an augmented reality portal at the Amos Rex Art Museum in Helsinki.
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Topics: Culture, AR Technology
What's new in immersive tech as of late? Low-cost solution for enterprise AR, hyper-realistic volumetric capture from Google and tech giants Adobe and Facebook investing in VR gaming and 3D creation.
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Topics: AR News
Gamified augmented reality helps save the Baltic Sea in a nation-first commercial browser-based augmented reality campaign.
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Topics: Case study, AR marketing
The latest in immersive news bring us collabs between giants Magic Leap and Spotify, as well as Snap and Verizon, along with mind blowing haptic skin and an app for anxiety.
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Topics: AR News