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    Liisa Mathlin

    Liisa Mathlin
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    AR Weekly | December 17 | 2021

    Posted by Liisa Mathlin on 17.12.2021

    How does marriage in the Metaverse work? Avatars dressing up in wedding garb and announcing their true love.

    Also, Google is building a team to create an OS for augmented reality.

    Read on!

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    Topics: AR Weekly

    Grandiosa's new fan pizza launched with an augmented reality gig

    Posted by Liisa Mathlin on 14.12.2021

    Does pineapple belong to pizza? Yes, say Grandiosa's fans.

    Grandiosa is Finnish homes' go-to-choice for Pizza Fridays. The classic pizza maker now reaches out to its audience with a pizza designed by the fans - and an augmented reality gig.

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    Topics: Case study

    AR Weekly | December 10 | 2021

    Posted by Liisa Mathlin on 10.12.2021

    Many mays this week: Volvo plans on joining the AR HUD game, and Samsung and Microsoft might join forces to bring an AR headset to consumers.

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    Topics: AR Weekly

    AR Weekly | December 3 | 2021

    Posted by Liisa Mathlin on 3.12.2021

    Discover activities and locations sorted by themes on Snap Map, and Metaverse on wheels!

    And bonus news: we are hosting a webinar! Join if you want to learn how to enter the Metaverse now through real cases.

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    Topics: AR Weekly

    Arla's new XR world invites to explore cows' life on a pasture

    Posted by Liisa Mathlin on 2.12.2021

    The dairy industry has taken giant leaps in animal welfare. The farmers and the producers alike pay more and more attention to ecological and ethical ways and manoeuvres instead of plainly focusing on efficiency. When animals can behave naturally, their welfare is at a higher level.

    But what is natural behavioural for dairy cows? Arla, the Nordic dairy giant, aims to raise awareness around the cows' well-being in its new XR Pasture experience.

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    Topics: Case study

    AR Weekly | November 26 | 2021

    Posted by Liisa Mathlin on 26.11.2021

    Snapchat opens an augmented reality Holiday Market, and Niantic and deadmau5 team up to create a planet-scale music Metaverse.

    Read on!

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    Topics: AR Weekly

    Viessmann offers freshness in an online extended reality brand space

    Posted by Liisa Mathlin on 19.11.2021

    The world around us is changing at a speed never seen before. Societies, cultures, and markets evolve according to new innovations and trends. Businesses need to keep up with the changing needs and do that sustainably.

    Viessmann is a company aiming for sustainable growth for generations to come. It is Europe's leading supplier of commercial refrigeration and other solutions for more sustainable ways of doing. The company now presents parts of its offering in an extended reality experience.

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    Topics: Case study

    AR Weekly | November 12 | 2021

    Posted by Liisa Mathlin on 12.11.2021

    What went down at AWE USA 2021? Much talk about the metaverse, of course. And lots more.

    Read on!

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    Topics: AR Weekly

    Pepe Deluxé online Art exhibition

    Posted by Liisa Mathlin on 5.11.2021

    What are Panoramal Paranormal Investigations? What kind of equipment do you need to go on a Phantom hunt? Is it more dangerous than they say… or an unorganised exercise in futility?

    Pepe Deluxé's fifth album, The Phantom Cabinet Vol. 1, is a wild collection of psychedelic prog-funk and percussive groove-rock, ripe for the dancefloor, laced with exotica flavours and upbeat songwriting.

    The album, released on October 22nd 2021 by Catskills Records, comes in accompanied by an online exhibition.

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    Topics: Case study

    AR Weekly | November 5 | 2021

    Posted by Liisa Mathlin on 5.11.2021

    Pepe Deluxé's new album comes in with an online Art exhibition!

    Also, Microsoft and Cisco reveal new XR solutions for working and meetings. Read on!

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    Topics: AR Weekly

    About this blog

    How to use XR in efficient brand communication and added engagement

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