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    Ready, set, go! Augmented reality for beginners

    Posted by Liisa Mathlin on 11.6.2020

    Are you new to augmented reality? Have you heard the term, but not really know what it means? Maybe you're interested in the possibilities of AR, but not quite sure where to begin? Then this article is for you!

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    Topics: Industry insights

    Contemporary art enhanced with AR

    Posted by Liisa Mathlin on 3.6.2020

    Artist Tuomas A. Laitinen combines moving image, sound, light, and glass into chemical and microbial processes. He also works with algorithms to explore the entanglements of human and more-than-human coexistence.

    During the years 2016-2019, he has composed some art pieces enhanced with augmented reality. Let us present his artwork.

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    Topics: Case study

    Digital museum is improving preservation and accessibility with AR

    Posted by Liisa Mathlin on 29.5.2020

    A new digital museum service, Digimuseo, launched in May of 2020. Digimuseo aims to make museum content available in an inspiring and safe digital environment and user-friendly for all consumers and museums.

    Up until now, museums in Finland have had a varying state of digital services, depending on their resources. Digimuseo brings a much-needed tool to equal possibilities on preservation and accessibility.

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    Topics: Case study

    Recycling gamified with augmented reality

    Posted by Liisa Mathlin on 26.5.2020

    Recycling and circular economy have raised their heads in the past few years. With more recycling options and tools, it may feel overwhelming to know what package goes to which bin, and people are hoping for companies to lead the way. Arla and UPM are stepping up as trailblazers in showing that recycling is both easy and fun.

    In Recycling Buddies, Arla and UPM joined with Youtuber Roni Back to teach children about recycling and the importance of our everyday actions. Previously presented Aamu the cat takes a new adventure with Luonto+ birds in the augmented world of recycling.

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    Topics: Case study

    Get to know Arilyn – Liisa Mathlin, Marketing Manager

    Posted by Tommi Merelin on 8.5.2020

    Team Arilyn is growing, again! Let's give a warm welcome to our newest member, Liisa Mathlin. Liisa is our new Marketing Manager, specializing in content and social media. So more interesting articles, guides and other useful materials for our followers to read. We welcome Liisa with our traditional way by asking her really random questions. Let's begin!

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    Topics: People of Arilyn

    Augmented reality musical marketing

    Posted by Tommi Merelin on 23.4.2020
    Maybe Happy Ending is a musical about 21st century Seoul, where human-like robots, the helper-bots, are an everyday thing. Two obsolete helper-bots discover that they have a surprising connection that challenges what they believe is possible for themselves, relationships, and love.
     
    And thanks to augmented reality, you now have a chance to meet them!
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    Topics: Case study

    Get to know Arilyn – Daniel Rémy, Sales Manager

    Posted by Tommi Merelin on 9.4.2020

    Team Arilyn introductions are back! Let's welcome our newest member, Daniel Rémy, to the team. Daniel began his job at the first of April as our new Sales Manager. Daniel has exceptional experience in software and service sales as well as customer success and account management. Our clients and we will be happy to have him on board! We thought it would be fun to give Daniel a warm welcome by asking him a batch of really random rapid-fire questions. Here we go!

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    Topics: People of Arilyn

    Ozzy Osbourne – augmented reality on vinyl

    Posted by Frida Gullichsen on 15.1.2020

    There is no more dedicated group of people than fans of a musical artist. All they want is to connect with their idol. Could artists offer that connection to people all around the world without physically being there?

    Yes, through augmented reality.

    Ozzy Osbourne, the Prince of Darkness, utilised AR to enhance his "See You On The Other Side" limited edition vinyl box set. The unique experience immerses fans in the music and performances spanning decades.

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    Topics: Case study

    Get to know Arilyn – Hilla Palojärvi, 3D Artist

    Posted by Tommi Merelin on 15.1.2020

    Getting to know Team Arilyn is back again with the latest edition of new talents, here in the form of Hilla Palojärvi, our 3D Artist Trainee. Hilla has been a part of our team for a few months already, so let's start the grilling.

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    Topics: People of Arilyn

    Why AR should be a marketer's next skill to master?

    Posted by Tommi Merelin on 3.1.2020

    All the folks currently working in graphic design, advertising and other digital creative fields can already take advantage of augmented reality in their projects, and also as their next differentiating skill set.

    Spatial computing, the moving from 2D to 3D, will be the next big thing in computer evolution. Not unlike the shift from print to TV to digital. One of augmented reality's most promising use-case areas is to create experiences for consumers like lenses and animations — the most apparent current revenue opportunity for businesses and the current industry accelerant.

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    Topics: Industry insights

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    How to use XR in efficient brand communication and added engagement

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